In a recent BDO survey of major retailers, 54% of respondents said that increasing operational efficiency via digital transformation was one of their top 3 business goals. As Johnathan Tate, former Head of Enterprise Data Strategy at Nike, said in one of our most recent webinars:
“Digital transformation was always something that people strived for and had several years to go out and adopt.
Now that COVID is here, we don’t have that time or that luxury. It’s a necessity just to survive to get our entire technology stack digitized, and to give the ability back to employees to collaborate remotely and gather data through digital technology.”
For retail technology leaders looking for a practical, actionable way to transform the way they do business to better connect their brands, their employees and their customers, SimpliField provides an ideal solution.