L'Oréal x SimpliField: Creating Flawless Customer Experiences

With 5,000 salons in 140 countries, the world's largest cosmetics company partnered with SimpliField to lead its digital transformation across its wholesale network. Learn how L'Oréal drives optimized and efficient customer experiences in every salon using SimpliField.
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Cutting hair in a salon

About this case study

How can the world’s largest cosmetics brand better support their network of salons and increase customer loyalty? Read more on why L’Oréal chose SimpliField to empower field teams with:

  • Store audits
  • Merchandising & Trade Operations
  • Store performance monitoring
  • Product training & implementation
  • Stock management


"SimpliField allows us to quickly identify areas where we need to do better, prioritize them, and set plans of action in place immediately to drive improvement.”

Marie Burnay

Marie Burnay, Development Director @ L’Oréal

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